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[View the story “Engagement vs. Involvement in Digital Marketing” on Storify]

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[View the story “Internet Privacy – Is it Achievable Today?” on Storify]

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[View the story “Are You an Internet Noise Maker ” on Storify]

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[View the story “Don’t be a Victim to FOMO (Fear of Missing Out) ” on Storify]

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Despite my decade of experience helping market physicians and healthcare practices, I recently put myself in a novel position — that of the patient trying to choose a provider. With several referrals in hand, I went online to see...

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[View the story “Marketing to Teens on Social Media: Methods that Work” on Storify]

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This is where millennials are today. With the popularity of social media outlets like Instagram, Twitter, Facebook and YouTube, individuals between the ages of 15-30 are more likely to attach themselves to a brand that is as trendy as...

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    Blogs   Social Media’s Growing Role in Healthcare Marketing- Jenny Grifenhagen Turn Your Shopping Campaign into a Lean Mean ROI Machine – Jared Ronis How to be a Content Marketing Expert in a Sea of Rookies – Abby...

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Anyone who’s ever taken a shot at running PPC campaigns is at least somewhat familiar with the things that you should be doing if you want to turn a mediocre account into one that truly performs. All those bells...

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According to Google, 1 in 20 searches are for health-related information. That seemed high to me at first but then I thought about the last time my son thought he had broken his foot, or I had a cough...

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