IDEAS & INNOVATION

Sharing our expertise to help drive your results.

3 Simple Ways to Use Paid Search in Healthcare Marketing

Anyone who’s ever taken a shot at running PPC campaigns is at least somewhat familiar with the things that you should be doing if you want to turn a mediocre…

Turn Your Shopping Campaign Into A Lean Mean ROI Machine

Over the last 20 years the internet has changed the way we communicate, consume information, collaborate and purchase goods. The rate of disruption continues to grow at an exponential rate.…

5 Foolproof Tips for Capturing Patients with Paid Search

The sales cycle for healthcare tends to be longer than most other B2C verticals. As such, it is important to take a multi-faceted approach with a range of touch points…

The Power of Programmatic: Finding the Right Audience at the Right Price

A lot has changed since online display advertising first started in 1996. Back then, much like print before it, companies purchased ad placements on online news sites such as the…

What is Remarketing?

Congrats. You’ve built a great website with quality content to drive conversions. However, did you know that 96% of customers leave a website without converting? What about the fact that…

Part 3: How to Hire a Paid Search Team

Know the Price We have discussed what to look for in a paid search team and what services the team should offer. Now it’s time for the million dollar question.…

Part 2: How to Hire a Paid Search Team

Services Like everything in life, when investing in a paid search team, you want to know exactly what your money is getting you. From Part 1: How to Hire a…

Part 1: How to Hire a Paid Search Company

When it comes to paid search companies — there is no ‘one size fits all’ approach. Different businesses and clients have different needs. If you are serious about hiring a…

The Importance of Call Tracking for Paid Search

Have you ever wondered, “How can I effectively optimize my paid search accounts if the only data I have is conversions from contact us form leads?” Well, there are several…

Ready to Rise Up on the Internet?

Fill out the form to get started!