Wow, when I agreed to speak at the American Marketing Association’s Digital Series I had no idea what I would be in for. I had never given a presentation that was not to potential clients of Cardinal.
Going into it, I thought it would be a breeze. I mean, how hard can it be to stand up and talk about the stuff I know the most about for 30 minutes? Well, apparently there is a ton of work that goes into preparing the presentation. Putting together the topic name alone took an hour. Once I had that, building out the outline for the presentation took half a day.
Finalizing the slides I was going to be using – another 4 hours and then rehearsing the speech about 12 hours. Altogether, the time invested was significant, but as I found out – the stress incurred from worrying about not making an ass out of myself was even more significant!
When the day finally came to present I was relieved. Finally, I could present this bad boy and get it over with. As it turns out, I didn’t do half bad ( as I have been told ). Most of the nervousness that I had leading up to the event was not needed. What the anxiety did do for me though was ensure that I rehearsed the speech to perfection and for that I am grateful. It would appear that the proper amount of fear can be a benefit.
I now have a huge appreciation for those that make their living on the speaking circuit. It takes a ton of time to plan, rehearse, and execute a proper presentation! I have elected to take a few weeks off from speaking to see if it is something that I enjoy; that and the fact that my blood pressure probably couldn’t take another one of these too soon!