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Secure Search and Its Effects on SEO Reporting

Everyone knows that Google is constantly changing its algorithm. First there was Panda, then Penguin, followed by Hummingbird. With all the updates, it’s important to know the impact it will…

How to better your SEO in 2014

Search Engine Optimization (SEO) as defined by Wikipedia “is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results.” Visibility is often seen…

Search + Insight = ROI: Defining the ROI

SEO = Witchcraft? I’m convinced that people believe this statement. I’m not going to lie, we definitely perform magic here at Cardinal, but all of that digital magic is backed…

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